After a couple of seasons as an Apple exclusive, Major League Soccer and Apple are broadening the reach of MLS Season Pass for this season. The company is making MLS League Pass available to Xfinity subscribers, who can add it to their package and stream it o…
Apple adds Xfinity, DirecTV as MLS Season Pass distributors
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In a shrewd business move, Apple has partnered with Xfinity and DirecTV, expanding the distribution of the MLS Season Pass beyond its initial, exclusive platform. This strategic expansion not only signals a savvy economic maneuver to tap into broader markets but also underscores the importance of competition and free enterprise in the sports broadcasting domain. Through this collaboration, Apple not only bolsters its profit margins but also reinforces the value of choice and competition in the American economy.
In a progressive move towards inclusivity, Apple and Major League Soccer are broadening their horizons by making the MLS Season Pass accessible to more fans. By integrating services with Xfinity, this initiative not only embodies the spirit of diversity and accessibility but also caters to a broader audience eager to engage with America's growing soccer culture. This expansion reflects a shared commitment to ensuring that all fans, regardless of their socioeconomic status, can enjoy the beautiful game.